Yes, the video games industry is changing. And future generations of players are on track to reshuffle the cards in the market. While kids have always started playing on consoles and PC, the advent of smartphones and tablets changes everything. Today, children prefer the traditional mobile PC and consoles.
This is a study published by NPD Group reveals startling figures on the video game market. Whereas previously the PC and consoles were the media set favorite children, they are now victims of their disaffection. Our kids have found new playthings most fun: smartphones and tablets.
According to the study, 63% of children play video games with a smartphone or tablet . 45% play computer but from users of PCs reduced by 20% in just two years.
The most important development and the most surprising in the ecosystem of the game in 2015 is the disaffection of young people toward computers (…) In the past, the computer was considered the entry point for the game video for most children, but the game has changed now that the mobile has entered this segment. – Liam Callahan, NPD analyst –
The advent of smartphones and tablets has transformed the lives of adults but also children. In the home or on the go, smartphones and tablets are at hand. And their use is extremely intuitive.
Moreover, the question of the price of games is also very important. Today a console game can reach 70 euros! Most games on smartphones and tablets are free and they are paying it rarely exceed the 10 euros. On this point there is no comparison. And you, do you have children around you who play video games? If so, on what media?